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Thursday, May 23, 2019

Google makes ads easier to spot in mobile search

Google is redesigning Search on mobile to highlight website branding and build sponsored products and services easier to spot.Read MoreRead more: venturebeat.com

Email marketers: Get more creative with customer data

Customers know what labels have the capabilities to do, and they crave brands to speak to them on a more personal level in their marketing contents. Now,...

Tools and Guides for Web Design Accessibility

Fifteen years ago, web accessibility wasn’t a gues in many designers’ intellects. Online criteria did exist as far back as 1996. But they were followed much less...

Apple wants Safari’s new privacy-first ad tracking to become a standard

Apple's latest Safari feature improves a user's privacy by denying advertisers the ability to track their clicks across multiple websites.Read MoreRead more: venturebeat.com

LinkedIn refreshes Sales Navigator homepage to put focus on alerts

LinkedIn Sales Navigator freshly freshened homepage. LinkedIn Sales Navigator is being updated with a redesigned homepage centered on alerts. The marketings prospecting platform is also getting new...

4 Key Lessons Content Marketers Can Take From Data Journalists

Posted by matt_gillespieThere’s an oft-cited statistic in the world of technology professionals, from marketers to startup founders to data scientists: 90% of the world’s data has been...

Gen Z shoppers offer new hope for the mall

Thousands of traditional retail stores have closed since 2010, with many more closings foresaw in 2019. These often-cited statistics support the notion that we're in the midst...

Zendesk acquires conversational platform Smooch, launches new WhatsApp and Slack integrations

Zendesk today announced that it has acquired Smooch, a startup developing a multiplatform, cross-channel embedded conversational platform.Read MoreRead more: venturebeat.com

Introducing the Conversational AI Summit. Focus will be on ROI

Experts from Google, Amazon, Microsoft, and Salesforce will discuss just how far tech has come in understanding human speech.Read MoreRead more: venturebeat.com

Be smart, advertisers. Here’s how to approach rising Google brand CPC

Branded keywords, or keywords that include the name of the advertiser bid on those keywords, have long been a source of controversy in the paid hunting industry....

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