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final UK MBCE most desirableBusiness Insider IntelligenceThe UK’s top banks are going to new lengths to make their mobile channels more attractive to customers, as customers stream into digital channels and as the challenger bank threat looms larger.

In Business Insider Intelligence’s first annual UK Mobile Banking Competitive Edge Study, exclusive data shows that 72% of all UK respondents surveyed use mobile banking. Of those that use mobile banking, 82% said mobile was their primary banking channel and 62% said they would even change banks if the mobile banking experience fell short.See the rest of the story at Business Insider

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