fenty highlighterMark Runnacles/Stringer/Getty Images

On March 29, Rihanna’s Fenty Beauty announced that it would be launching a red highlighter called “Geisha Chic.”
After the brand shared photos of the new product on Instagram, customers called the highlighter’s name “inappropriate,” and accused the brand of being racist.
On Instagram, representatives for Fenty Beauty told customers that the highlighter has been pulled “until it can be renamed.”
The same statement was reiterated to INSIDER by Fenty Beauty representatives.
Geishas have a rich history in Japan, and products inspired by them are often considered to be examples of cultural appropriation.

In the past, Rihanna’s Fenty Beauty has been praised for offering cosmetics in diverse shades to suit multiple skin tones, but the makeup brand is now facing backlash from fans who say the name of its new highlighter “Geisha Chic” is offensive.

Photos of the highlighter, which Hypebae describes as a metallic brick-red” color, emerged on social media in March alongside new Fenty Beauty products like the Sun Stalk’r Bronzer and Killawatt duo in “Afternoon Snack/Mo’ Hunny.” See the rest of the story at Business Insider

NOW WATCH: Elon Musk sent a $100K Tesla Roadster to space a year ago. It has now traveled farther than any other car in history.

See Also:

Lori Loughlin’s Instagram-famous daughter tried to trademark her beauty brand, but was rejected over poor punctuation4 people who went under the knife told us why they did it, and their stories explain why the average age for cosmetic surgery keeps getting younger8 things cruise-ship workers want to tell passengers but can’t

Read more: feedproxy.google.com